Johnson and Johnson was unveiling a brand new product line, Johnson's Natural. In order to raise awareness and educate possible customers about the benefits of this new product line, they needed an extensive website developed. The website needed to describe the products, the thinking behind the line, and answer any questions people might have.
Along with a small team, I designed the informational site using the look and feel of the product as well as creating additional assets that fit with the brand. Once the site was designed, I also wrote the HTML and CSS for the site to get it pushed live.
Building a Brand with Emotion